22 Aug 2008
Quality Score improvements
In July 2005, AdWords introduced minimum bids for keywords based on Quality Score. This system allows us to show very high quality ads to Google users, while also giving advertisers control over their keywords. Since 2005, we've improved Quality Score in many ways, such as the inclusion of landing …

19 Aug 2008
New features in Website Optimizer
Today, at the Search Engine Strategies conference in San Jose, CA, the Website Optimizer team announced the launch of several highly requested product updates. For those unfamiliar with Website Optimizer, it's Google's free content testing and optimization tool. It allows you to test different …

09 Jul 2008
Keyword Tool updated with search volume data
Based on advertiser feedback, and our commitment to provide useful tools and information for our advertisers, we've now added search volume data to the Keyword Tool. Now, when you use the Keyword Tool to search for relevant keywords to include in your keyword list, you'll be able to see the …

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Over the next two weeks, we're offering free webinars covering Google Print Ads and Google Audio Ads. Traditional media ads can drive more traffic and conversions to your website, all from customers that are local to your business -- in these webinars, we'll cover different ways you can expand your advertising reach with print and audio ads , including how to get started and best practices you can use once your campaigns are up and running. We hope you'll be able to join us for one or both of the webinars: Google Audio Ads: Wednesday, June 11. Sign up here . Google Print Ads: Wednesday, June 18. Sign up here . We encourage you to attend both sessions to learn how Google can help you reach the right local customers, at the right time, with the right message. Posted by Heather Lane, Inside AdWords crew